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This Week's Question
July
12, 2004
By Nena Groskind |
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| Q:
I own a timeshare that I’d like to dump. I know the market for
timeshares is limited and so anticipate having a difficult time
finding a buyer. But I’ve been approached by a company offering to
handle the sale for me. They claim to have a high success rate and say
they are confident they’ll be able to get a price at least equal to
and possibly more than I paid five years ago. They want an up-front
listing fee of $400, which doesn’t seem excessive, especially if they
actually manage to find a buyer. What do you think of this
arrangement?
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A: Frankly,
not much. The $400 listing fee may not “seem excessive” if the company
sells your timeshare, but it will look a lot like a waste of money if
they don’t. You’re right about the limited market for timeshare
resales; according to some studies, fewer than 5 percent of all
timeshare owners nationally have sold their interests in the past 20
years.
Recognizing the market potential in that pool of frustrated timeshare
owners, many companies, like the one you describe, are offering to
find buyers that owners can’t locate on their own. While some of these
sales programs may be legitimate, according to the Federal Trade
Commission, most of them are “bogus.”
Before you deal with this company or any other offering to sell your
timeshares, you want to verify its credentials. At a minimum, you
should make sure the company’s agents are licensed to sell real estate
in the area where the timeshares are located. Beyond that, check with
the local Better Business Bureau, the consumer protection agency (if
there is one), and the real estate licensing division (both where the
company is located and in areas where it does business) to see if
there is any history of violations or consumer complaints against the
company or its agents.
Also ask the company to document is claims about a high sales success
rate. How many timeshares has it sold over what period of time and in
what developments? Ask for references, including timeshare owners the
company has represented, and contact them. Were other owners satisfied
with the company’s performance?
I’m always a little nervous about up-front fees that have to be paid
before any services are rendered; it’s beset to avoid them if you can.
(The Federal Trade Commission suggests that you opt for companies that
collect their fee after they sell the timeshares, not before.) If
that’s not possible, find out if the fee is refundable and if so,
under what circumstances? If the company doesn’t sell the timeshares,
do they get to keep the fee, or any portion of it?
Instead of dealing with a national company (which most of the
companies making these pitches are), you might want to contact a real
estate firm in the area in which your timeshare is located. A local
firm’s knowledge of the area and of market conditions will be a
definite plus; just make sure the firm handles vacation property as
well as residential sales.
You also might consider trying to sell the timeshare on your own, if
you haven’t already done so, by running ads in the newspaper or in
vacation magazines. Also, talk to the timeshare developer or to the
management company. They probably won’t be terribly helpful if there
are still unsold timeshares in the development, but if all the units
have been sold, the FTC suggests that you ask the developer to
consider establishing an on-site resales office.
If your sales efforts fail, you might want to participate in an
exchange program, through which (for a fee) you can arrange trades
with other timeshare resorts in different locations. That won’t unload
your unit, but it will enable you to enjoy one of the major benefits
of timeshare ownership. And who knows – you might just stumble across
someone else in the exchange program who is looking for precisely the
timeshare opportunity that you’re trying to sell.
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